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Maersk drives customer experience with Digital Excellence, wins three awards in 2018
Maersk UAE has recently won the EuroFinance award for Treasury Excellence in September 2018.

The prize in the category of ‘Finance Process Transformation’ was awarded for our innovative digital solution – Smart Pay. The annual EuroFinance Awards are the benchmark for treasury excellence. Every year, the theme changes to reflect the key trends that have emerged in treasury over 12 months. According to Eurofinance, this year’s winners have taken the first steps towards building a smart treasury, applied new technology successfully to a core treasury problem and delivered genuine value to the business through innovation.

“Digital innovation has given us a chance to convert a bunch of transactions into a seamless experience. As part of a global effort, Maersk UAE began this journey nearly three years ago, to support the ambition of creating virtual counters that customers could access from anywhere and use any time. Hosted on Maersk’s MyFinance online portal, Smart Pay offers a true end-to-end automated process to our customers,” commented Nishat Deshmukh, Head of Finance for Maersk Line UAE, Oman & Qatar, while receiving the EuroFinance award.
3 awards for Digital Excellence in 2018
In addition to the EuroFinance accolade, Maersk received an award from Citibank in January 2018 for embracing digitization and a customer-centric payment process. In July 2018, we received another award from Treasury Today Adam Smith Awards in the ‘Best AR Solution’ category, for our digital initiatives in the Middle East that place our customers at the forefront.
Smart Pay customer benefits:
• Access to Virtual Counter 24/7/365 with full self service
• Reduced turn-around time to get bill of lading from 2 days to 2 minutes
• 26,000 man-hours saved per annum in transactional activities
• 100% bandwidth released from the frontline cashier team reinvested in customer service

source: NafsGreen